Brand & Launch Film

What is in it

A film of 60 to 120 seconds and its cutdowns, with the treatment and the boards first.

Time

14 days from the approved boards.

How it runs

01 — Brief: The medium, a budget, a date and a link or two.

02 — Treatment: The idea in words and references, with the look and the plan.

03 — Boards: Photoreal boards of every shot, and one moving test.

04 — Shots: Each shot made on the model that suits it, chosen frame by frame.

05 — Cut: The edit, the voice, the music and the sound.

06 — Delivery: Every ratio, with the delivery kit.

Delivered with

The disclosure label for each channel

Content credentials (C2PA) where the model writes them

The music licence, named

A rights sheet for every asset